Rolex Day-Date 40 · Reference 228235
Rolex Day-Date 40 228235
Known as Day-Date 40 President, Everose gold
The 228235 is the Everose gold version of the Day-Date 40, the reference that reset the President line in 2015. Rolex retired the old 36mm and 41mm Day-Date generations and built one 40mm case around an all-new movement, the caliber 3255. In Everose, Rolex's in-house pink gold alloy, the 228235 is the softest-looking of the modern Day-Dates: warm case, warm fluted bezel, warm President bracelet, all one metal. It is a solid 18kt gold watch with a day spelled out in full at twelve and a date at three, the two complications that have defined this model since 1956. We see the 228235 across the counter constantly on 47th Street, in white Roman dials, chocolate, olive green, and the diamond-set variants, and it is one of the most liquid solid-gold Rolexes we handle.
Produced: 2015 to present. Introduced at Baselworld 2015 alongside the new caliber 3255, replacing the 36mm and 41mm Day-Date references that came before it.
In stock at Ultimate Diamond
3 pieces on the counter right now.
Specifications
- Case
- 40mm Oyster case in 18kt Everose gold, monobloc middle case
- Case Thickness
- Approximately 12mm
- Bezel
- Fluted 18kt Everose gold
- Crystal
- Sapphire with Cyclops lens over the date
- Dial Options
- White Roman, chocolate, olive green (60th anniversary, Everose exclusive), sundust, and diamond-set variants
- Movement
- Caliber 3255, self-winding mechanical, Manufacture Rolex
- Power Reserve
- Approximately 70 hours
- Accuracy
- -2 to +2 seconds per day after casing, Superlative Chronometer certified
- Hairspring
- Blue Parachrom paramagnetic hairspring
- Escapement
- Chronergy escapement, nickel-phosphorus
- Shock Protection
- Paraflex shock absorbers
- Functions
- Instantaneous day at twelve and date at three, both with rapid-set; stop-seconds for precise setting
- Water Resistance
- 100 meters / 330 feet
- Crown
- Screw-down Twinlock winding crown
- Bracelet
- President bracelet, semi-circular three-piece links in 18kt Everose gold
- Clasp
- Concealed folding Crownclasp
- Weight
- Solid 18kt Everose gold, substantial on the wrist
Market & Value
US retail on the 228235 sits around $54,200 for a standard dial configuration, and the diamond-dial variants list higher, into the high $40,000s to $50,000s depending on stones. On the secondary market a clean standard-dial 228235 trades roughly in line with retail, in the low $50,000s, and we have seen the range run from the mid $40,000s for tired examples up past $64,000 for the most wanted dials in fresh condition. The olive green dial, released for the Day-Date's 60th anniversary and made exclusive to the Everose 228235, carries a premium over the plain dials and is the configuration collectors ask us for by name. Diamond-baguette and pave versions price on the stones as much as the watch. This is one of the reasons we buy the 228235 by the piece: dial and condition swing the number by five figures, and you have to know the specific example, not just the reference.
What to Know Before You Buy
This is the reference where Rolex modernized the Day-Date's guts. The caliber 3255 carries 14 patents and moved the power reserve to about 70 hours, so it runs from Friday night through Monday morning off the wrist and holds -2/+2 seconds a day. The 40mm case wears larger and flatter than the old 36mm President, and the Everose alloy is Rolex's own pink gold that resists the fading you see on some other rose golds over time. Buying one, check the dial hard: the diamond and hardstone variants are where fakes and swapped dials show up, and the olive green is worth authenticating carefully given its premium. Full set with card, box, and matching serials matters on a solid-gold Rolex; a naked 228235 sells, but it leaves money on the table. Bracelet stretch and clasp wear are the tells on how a President has actually been worn.
Rolex Rolex Day-Date 40 Encyclopedia
Read the full guide →Buying or selling a 228235?
We buy and sell the Rolex Day-Date 40 228235 at Ultimate Diamond, 19 W 47th St in New York. We have been on this block since 1959, and solid-gold Presidents are core to what moves across our counter. If you own a 228235 and want to sell, we write checks the same day and we price on your exact dial and condition, not a chart average, so the olive green and the diamond dials get credited for what they actually are. If you are buying, we can source specific dial configurations. Bring it in to 47th Street, or call us for a firm offer before you come down.